Fleurieu Forum 2024 - Industry Conference

Join Us at the Premier Regional Tourism Event of the Year! 

Date: 27th August 2024 
Location: Victor Harbor Convention Centre 

Fleurieu Peninsula Tourism invites you to the highly anticipated Fleurieu Forum, South Australia's premium regional tourism event. This is your chance to connect, learn, and grow with the best in the business! 

Agenda:  

8.00 AM – 8.30 AM | Registration & Coffee 

8.30 AM - 9.00 AM | Welcome to Country 

9.00 AM - 4.00 PM | Conference Sessions 

4.00 PM - 5.00 PM | Networking Event Sponsored by MVGWTA & LCGW. Raise a glass to outgoing FPT Chair Luke Talbot-Male, who has contributed immensely to the Fleurieu Peninsula Tourism industry over his 15 years with FPT.

Why Attend?

• Inspiring Keynote Speakers: Hear from industry leaders who will share their expertise and innovative ideas. 

• Current Topics and Trends: Dive deep into the latest market trends, economic conditions, and tourism strategies. 

• Networking Opportunities: Build valuable connections with other industry professionals. 

• Business Development: Discover new ways to expand your customer base and improve your services. 

Key Forum Takeaways:

• Inclusive Practices: Learn how to broaden your reach through inclusive business strategies. 
• Building Resilience: Prepare your business for unexpected challenges. 
• Market Insights: Understand the current market trends and economic conditions. 
• Effective Distribution: Master strategies to diversify your distribution channels. 
• Indigenous Tourism: Collaborate respectfully to develop authentic Indigenous tourism products. 
• Customer Service Excellence: Enhance your customer service to generate positive reviews and build a strong online reputation. 
• Agritourism: Explore the potential of integrating agriculture with tourism to create immersive experiences that adapt to changing visitor demands.  

Session Snapshots:  

• Paul Nunnari on Accessibility: Learn from Ex-Paralympian and Australian of the Year, Paul Nunnari, about why it’s simply smart business to incorporate inclusive practices into your tourism offering. Plus experience the latest innovations in accessible technology. 
• Tourism Australia Market Insights: Dominic Mehling, General Manager of Industry Relations at Tourism Australia, discusses the impact of the economy on international visitation and how to cater to emerging markets. 
• Market Research Presentation: Jaclyn Thorne, Director at McGregor Tan, reveals what attracts visitors to the Fleurieu Peninsula and how to encourage year-round visitation. 
• Distribution Strategies Panel: Dave Atherton, Regional Manager for SA, NT & NTH QLD at ATEC, leads a discussion on diversifying your distribution channels to increase bookings. 
• Customer Service & Reviews: Steve Kernaghan, Head of Member Marketing at RAA, and Matthew Hurley, Principal Consultant of Hurley Hospitality Creative, share insights on leveraging customer reviews to enhance your brand and improve visitor sentiment.
• Mark Koolmatrie on Indigenous Product Development: Discover how Mark Koolmatrie, owner of Kool Tours and Ngarrindjeri Elder, is leading the way in Indigenous tourism. Learn about innovative approaches to product development that honour cultural heritage while creating meaningful experiences for visitors. Mark will share insights on incorporating Indigenous knowledge and practices into your tourism offerings, contributing to cultural preservation and authentic storytelling.
• Diversifying into Agritourism: Cherie Hutchison, Tourism & Farm Manager at Jurlique, shares how expanding into agritourism has provided Jurlique with a powerful platform to tell their story and engage with their ideal customers. Cherie will delve into the potential of merging agriculture with tourism to craft immersive experiences that respond to evolving visitor expectations, offering valuable insights into balancing sustainability with business success.

Hear from SATC CEO Emma Terry as she provides an update on tourism performance, changing consumer trends and how this is translating to tourism experience innovation and the opportunities for South Australia and the Fleurieu Peninsula.

Additional Event Information: 

More speaker details will be announced soon, and the full program will be released shortly. Tickets include access to the full-day conference, with food and beverages provided, as well as the post-conference networking event. 

We hope you can stick around and enjoy the networking event from 4-5 pm, as we celebrate the outgoing Fleurieu Peninsula Tourism Chair; Luke Talbot-Male for his enormous contribution to the local tourism industry. The networking event is proudly sponsored by McLaren Vale Grape Wine & Tourism Association and Langhorne Creek Grape and Wine.  

Don't miss this opportunity to elevate your tourism business and gain valuable insights. REGISTER NOW and be part of the future of regional tourism! Due to capacity restrictions, limited tickets are available.

Acessibility Information:

Fleurieu Tourism is committed to ensuring forum delegates can participate in this event fully.

Fleurieu Tourism has partnered with The Tourism Local Navigator Project (supported by Department for Social Services, delivered by SYC) to offer support person tickets. To book a support person to accompany you, please contact Liz Curr, via 0436 311 769 or lizc@syc.net.au.

The conference venue is accessible for people using wheelchairs and disability parking is available. Catering for special dietary requirements, including allergies can be provided.

If you have any access requirements or accommodations not listed above please contact Liz Curr, via 0436 311 769 or lizc@syc.net.au.

Ticket Pricing:

Fleurieu Peninsula Industry: $189 Standard Pricing

Standard Ticket (Outside of Region): $209 Standard Pricing

The first 50 tickets sold will receive a free copy of the latest 'Nature Lover's Guide to the Fleurieu Peninsula' Map by Fleurieu Living Magazine.